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Premium pricing model

Premium drone footage with a higher retail price

When professional drone photos and videos are suitable for a higher fixed price level and how you substantiate that choice.

4 min readLast updated: 5 September 2026

In brief

The essential answer is directly below, followed by practical detail.

Direct answer

Have Creator Pro and want a higher price for certain assets? Send a request with links to the assets. DroneStock reviews your request and can enable Premium Pricing. You can then choose from the available price levels for each asset. Photos and videos count together: 5% off from 5 assets, 10% from 10 and 15% from 25. This also applies to Premium Pricing. Creator earnings are calculated on the selling price after discount.

01

Higher priced does not equal nicer

A premium asset solves a more difficult customer question. Scarcity, timeliness, production costs, unique access and business feasibility are stronger arguments than just a spectacular sky or color correction.

02

Signals of premium value

Review each file individually.

A location or situation that is difficult to reproduce.

Demonstrably higher production costs or preparation.

Rare current or historical moment.

Technically exceptional and immediately professionally deployable.

A topic with a specific business question.

03

Premium Pricing with volume discounts

Photos and videos count together: 5% off from 5 assets, 10% from 10 and 15% from 25. This also applies to Premium Pricing. Creator earnings are calculated on the selling price after discount.

04

Choose the price level consciously

A higher fixed price can increase the revenue per sale, but also increase the barrier for the buyer. Compare the file with alternatives and record internally why the higher level is appropriate.

05

Present the added value factually

Metadata should explain what is visible, special and useful without making up marketing claims. Indicate location, situation, time and technical properties that you can verify.

06

Evaluate with real data

Use views, search terms, favorites and sales to assess whether buyers are finding and liking the asset. Adjust your strategy based on behavior, not on feelings.

A higher price level is not a badge of quality and does not guarantee sales.

Frequently asked questions

Short and clear

Can I enable Premium Pricing myself?

Have Creator Pro and want a higher price for certain assets? Send a request with links to the assets. DroneStock reviews your request and can enable Premium Pricing. You can then choose from the available price levels for each asset.

Does volume discount apply to Premium Pricing?

Photos and videos count together: 5% off from 5 assets, 10% from 10 and 15% from 25. This also applies to Premium Pricing. Creator earnings are calculated on the selling price after discount.

Is a more expensive image automatically considered better?

No. Findability is mainly determined by relevance, metadata, location, question and presentation.

Can I reassess later?

Policies and available settings may change. Check your account to see which price choices apply at that time.

Consciously price distinctive work.

Have Creator Pro and want a higher price for certain assets? Send a request with links to the assets. DroneStock reviews your request and can enable Premium Pricing. You can then choose from the available price levels for each asset.

Request Premium Pricing

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Premium drone footage with a higher retail price | DroneStock